Where influence multiplies
T²
Management
About T² Management
T² Management is where talent gets multiplied. Founded by veteran producer and brand-builder Todd Lefkowitz, T² takes today’s digital stars and scales them into cultural forces.
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We don’t just manage deals—we create momentum. With decades of experience building $100M+ franchises in television, entertainment, and media, we help creators expand beyond the feed into new arenas: brand partnerships, television, live events, and products.
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At T², every creator gets more than representation—they get strategy, access, and a roadmap to lasting impact.
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What We Do:
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Talent Management & Brand Consulting
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Partnerships & Endorsements
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Expansion into TV, Live, and Consumer Brands
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Long-Term Brand Building
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Our Mission: To take influence and multiply it—turning social media stars into legacy brands.
Todd Lefkowitz
Founder, T² Management
Todd Lefkowitz is a seasoned entertainment executive and brand-builder with a track record of turning ideas into cultural phenomena. He began his career at Creative Artists Agency, where he spent five years in the unscripted television department working with top talent and production companies.
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He went on to help launch and grow multi-million-dollar franchises across television, media, and lifestyle brands. From developing breakout hits like Street Outlaws and Fast N’ Loud to forging partnerships with the NFL, MLB, and NASCAR, Todd has consistently scaled niche talent and concepts into mainstream successes. His expertise lies at the intersection of storytelling, strategy, and brand expansion.
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At T² Management, Todd brings this experience to the creator economy—guiding digital stars as they evolve beyond social media into enduring brands with impact across industries.
At T² Management, we don’t just represent talent—we build brands. A prime example is AutoDrip, a fast-growing automotive culture channel on Instagram.
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What began as a niche page has quickly evolved into a recognized digital brand, fueled by sharp content strategy, authentic community building, and curated partnerships. Under T²’s management, AutoDrip is scaling beyond social into a larger platform for car culture, entertainment, and brand integration.
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AutoDrip reflects our core philosophy: talent and ideas are just the starting point—our mission is to shape them into lasting, impactful brands that thrive across industries and platforms.
